Ethiopia could kick start the New Year with intensified coffee output to supply the growing demand of the commodity in China. The coffee market in the East Asian nation is expected to rise in the coming years, offering a potential business opportunity to coffee producers and exporters.
Dream High Café, one of the coffee places that serve Ethiopian coffee from Kaffa, is booming. And they report that their customers “welcomed” the taste of Ethiopian coffee. China remains the most populous country in the world as of New Year’s reports, citing 1.4 billion people. The population offers a base for product demand and business opportunity for product supply.
Ethiopia is the world’s seventh largest producer of coffee and could well use the business opportunity in China. Ethiopian consume half of their coffee as the Horn of Africa country leads the continent in domestic consumption. The other half is distributed to its major markets in the European Union (EU), East Asia and North America.
Ethiopia Exports to China was $88.69 million during 2016, according to the United Nations COMTRADE database on international trade. According to the Ethiopian Ministry of Trade, during the previous Ethiopian 2017-2018 fiscal year that ended on July 8, Ethiopia had exported $245 million of goods to China. The figures could as well increase this year with more engaging trade relations between the two states.
Bethlehem Alemu, an Ethiopian entrepreneur has established her print globally and China as well. She plans to take the China market by storm with her fastest growing business in the world, Garden of Coffee.
By 2022, the company is hoping to have over 100 café roasteries across China but the figure may increase to 300 by 2021 with the rapidly growing demand. The company plans to have as well a subscription service that would enable customers to receive their favourite coffee in two to three weeks of making an order.
Ethiopia and China have enjoyed healthy relations, strengthening their bond in trade and investments. Most industrial parks, close to six of them that have been established in Ethiopia are infrastructure development projects undertaken by a Chinese manufacturing firm.
Ethiopia is leveling on industrialization to bolster its economic prowess and influence in the continent. Several countries have subscribed to industrialization as a vehicle to propel their visions and build a strong and sustainable economy for its citizens and potential investors looking to put up their businesses in their territories.
In spite of Ethiopia’s intimidating data prediction in terms of economic growth and success, the East African country continues to face stiff competition from its neighbouring states such as Kenya, Rwanda and Tanzania as they too look to increase their FDI injection. Rwanda is a force to be reckoned with in agriculture particularly in
The country, under the leadership of President Paul Kagame has established its brand in the international market, producing one of the finest coffee in the world. Rwanda has given South American countries such as Brazil a run for their money in the coffee sector with quality production of the commodity.